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ALL WORK

Case Studies

A collection of product design work spanning fintech, healthcare, SaaS, and brand identity. Each project showcases my process from research to shipped product.

Featured Work

4 projects
HealthcareProduct StrategyDigital

Northscale Health

Healthcare product strategy turning complex systems into scalable digital products with compliant, patient-centered experiences.

Timeline

12 weeks

Impact

71% Adoption

VIEW
SaaSAI/MLDeveloper Tools

Velocity 2.0

AI-powered development platform that accelerates software delivery by automating workflows and generating production-ready code.

Timeline

16 weeks

Impact

-45% Build Time

VIEW
Mobile AppFintechCrypto

Safer Crypto Transfers

UX case study exploring how behavior-driven design reduced preventable crypto transfer errors and improved user confidence.

Timeline

8 weeks

Impact

-60% Drop-off

VIEW
BrandingIdentityFashion

RENA Tech Street Fashion

Complete brand identity design for a tech-inspired streetwear label. Built from zero with 2K+ pre-orders at launch.

Timeline

7 days

Impact

2K+ Pre-orders

VIEW

More Work

2 projects
Mobile AppFitness

Strandis Fitness

AI-powered fitness app with smart workout tracking, social challenges, and seamless health integrations for active users.

10 weeks892K Users
VIEW
Mobile AppFitness

JOLT Fitness

Gamified fitness platform with daily drops, streak systems, and squad challenges that makes working out addictive.

12 weeks520K Users
VIEW

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